IPL’s business value rockets to $20bn as India cricket league soars
- Indian Premier League cements its place as cricket’s number one T20 competition with an 11% rise in value this year.
- The business value of the Indian Premier League (IPL), the world’s richest Twenty20 series, has soared more than 11 percent to $20.6bn this year, according to United States-based investment bank Houlihan Lokey.
- The increase reflected a second consecutive year of double-digit growth in the IPL’s business value, Houlihan Lokey said in its “2026 IPL Brand Valuation Study” on Wednesday.
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- Indian Premier League cements its place as cricket’s number one T20 competition with an 11% rise in value this year.
- The business value of the Indian Premier League (IPL), the world’s richest Twenty20 series, has soared more than 11 percent to $20.6bn this year, according to United States-based investment bank Houlihan Lokey.
- The increase reflected a second consecutive year of double-digit growth in the IPL’s business value, Houlihan Lokey said in its “2026 IPL Brand Valuation Study” on Wednesday.
Sources: Al Jazeera