Kellogg will remove artificial dyes from cereals by end of this year
- WK Kellogg says it will eliminate artificial colors from all its cereals by the close of this year, a full year ahead of its previously stated schedule.
- The company had initially committed last August to removing synthetic dyes from its products by the end of 2027.
- The Battle Creek, Michigan-based food giant said it has successfully identified fruit- and vegetable-based juices capable of providing the vibrant hues for popular cereals such as Froot Loops and Apple Jacks.
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- WK Kellogg says it will eliminate artificial colors from all its cereals by the close of this year, a full year ahead of its previously stated schedule.
- The company had initially committed last August to removing synthetic dyes from its products by the end of 2027.
- The Battle Creek, Michigan-based food giant said it has successfully identified fruit- and vegetable-based juices capable of providing the vibrant hues for popular cereals such as Froot Loops and Apple Jacks.
Sources: The Independent