Derision at US chain Chipotle’s plan to sell its Mexican food in Mexico
- A US chain’s plan to sell its version of Mexican food to Mexicans with a first branch south of the border has prompted bemusement, skepticism and anger among local people.
- Chipotle Mexican Grill, known for its customisable burritos, tacos and bowls, has more than 4,000 locations worldwide and announced on Tuesday that it was expanding into Mexico in what it described as a significant milestone.
- The first restaurant will open on Thursday in the upmarket neighbourhood of San Pedro Garza García in the city of Monterrey in the northern state of Nuevo León.
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- A US chain’s plan to sell its version of Mexican food to Mexicans with a first branch south of the border has prompted bemusement, skepticism and anger among local people.
- Chipotle Mexican Grill, known for its customisable burritos, tacos and bowls, has more than 4,000 locations worldwide and announced on Tuesday that it was expanding into Mexico in what it described as a significant milestone.
- The first restaurant will open on Thursday in the upmarket neighbourhood of San Pedro Garza García in the city of Monterrey in the northern state of Nuevo León.
Sources: Guardian